Our founder Lara Sheldrake has been interviewing a range of founders and community experts for our ‘Community 101‘ Clubhouse series and here are a few of our key takeaways:
🔑“Get to know your audience and choose your social media platforms wisely, you don’t need to be everywhere just the places where your target audience are hanging out.” – Jess Sims, Co-founder of The Doers.
🔑“When it comes to building a community you need to have 1. Authenticity, a real passion and purpose for what you’re doing. 2. Boundaries, so that your community feel they’re in safe hands. 3. Clarity on who you are serving.” – Olivia DeRamus, Founder & CEO of Restless.
🔑“Ask yourself, what are you doing it for? Does it make you happy? Because it will get tough and it will be your drive and and passion that will carry you through the tougher days.” – Fiona Grayson, Founder of She Can She Did
🔑“When it comes to video it’s all about your audience, so focus on them, they’re not interested in your ‘authentic self’, they want to know what’s in it for them, so my advice is to focus on what THEY need.” – Helen Perry, Community, Instagram & video expert
🔑“Always consider, what’s the value you’re going to bring to the community? I ask myself ‘Is this what I would need?’ and finally try to give the best services possible as there’s nothing worse than overpromising and under delivering.” – Isabel Sach, Founder of ‘I Like Networking’
A HUGE thank you to our guests so far! We are changing our room name to ‘Found & Flourish | The lounge series‘ so tune in every Monday at 1pm GMT and we look forward to seeing you there.
Find our club by searching ‘Found & Flourish’ in your Clubhouse app.
About your author
Lara Sheldrake is a business mentor, consultant and Founder at Found & Flourish. Lara writes and speaks on the topics of entrepreneurship, motherhood and social media for business. She also hosts the Bossing It podcast, aimed at empowering the next generation of female founders in the UK.
more articles you might like
I’m Samantha Jameson, the Founder of British hand, bath and body care brand, Soapsmith.
After a stressful time, nothing feels better than kicking off your flip flops and lying down on a sun lounger somewhere warm and sunny.
It’s no secret that we’re all feeling the pinch more than usual at the moment. The cost of living crisis, Brexit, geopolitical upheaval and the pandemic mean that as far as our wallets are concerned, things are (unsurprisingly) tough.