by Katie Tucker | Oct 20, 2021 | Leadership & Personal Development, Marketing
How often do you find yourself guessing in business? Guessing what your customers want? Guessing whether they’ll buy? Small businesses owners are told to listen to their gut. Find their passion. Keep going. Show up and the magic will happen. They are blitzed with...
by Phoebe Dodds | Oct 1, 2021 | Digital Marketing, Marketing
As times change, so too much our messaging. Back at the beginning of the pandemic (in other words, a lifetime ago), we all tweaked our messaging to reflect the times we were living in. Live events were moved online, we all stepped up the focus on empathy, compassion...
by Tami Abonga | Jun 23, 2021 | Digital Marketing, Social media
If 2020 taught us anything, it is that building an online business is more important now, than ever before. And one of the most important pieces of building an online business is marketing and building your online presence, and what better way to do that than by...
by Maria Eilersen | May 12, 2021 | PR & Branding
Have you ever stopped to think about how you’d promote your business if social media vanished overnight? I know it sounds dramatic, but humour me… Sure, you’d still have your email list and website, but how would you drive traffic and sign-ups without forking out...
by Leah Williams | Dec 10, 2020 | #HOWSHEDIDIT, Founder Features
This interview series features inspiring female entrepreneurs who have launched and run successful businesses. Through our peers’ experiences, we can learn practical lessons and insights to empower us on our entrepreneurial paths. Crucially, storytelling de-risks...
